第一单元测验

1、单选题：
Business communication has become more challenging than ever before, because of‌‌‎‌
选项：
A:  the globalization of business and the increase in workforce diversity
B:  the increasingly flattened management style and emphasis on team work
C:  the pervasiveness of digital technology
D: all of the above
答案: 【 all of the above】

2、单选题：
Which of the following represents a goal for business writers?​‎​
选项：
A: You should concentrate on your feelings in business messages.
B: You should get your audience to believe and accept your ideas.
C: You should create messages that are lengthy to demonstrate your   superior intellect and language skills.
D: You should write business messages from your perspective.
答案: 【 You should get your audience to believe and accept your ideas.】

3、单选题：
Which of the following describes the language feature of business writing?‌‎‌
选项：
A: frequent use of disciplinary terminologies
B: long, complex sentences
C: plain language and familiar words
D: use of nominalizations
答案: 【 plain language and familiar words】

4、单选题：
When preparing a business message, you should make your writing audience oriented. Audience oriented means you should‍‍‍
选项：
A: write to solve a problem or convey information
B: attempt to get your audience to believe and accept your message.
C: present ideas clearly but concisely.
D: concentrate on looking at the problem from the receiver’s perspective.
答案: 【 concentrate on looking at the problem from the receiver’s perspective.】

5、单选题：
​Business writing should be purposeful. In this context purposeful can best be defined as‌
选项：
A: presenting ideas clearly and concisely.
B: concentrating on the receiver’s perspective instead of your own
C: solving problems and conveying information.
D: writing in plain language
答案: 【 solving problems and conveying information.】

6、单选题：
​Business writing should be economical. In this context economical can best be defined as‎
选项：
A: presenting ideas clearly and concisely.
B: concentrating on the receiver’s perspective instead of your own.
C: solving problems and conveying information.
D: getting your audience to believe and accept your message.
答案: 【 presenting ideas clearly and concisely.】

7、判断题：
A business message should be long because quantity enhances quality.​‌​
选项：
A: 正确
B: 错误
答案: 【 错误】

8、判断题：
When you compose a business messages, you often need to cater for several levels of readership.‏‍‏
选项：
A: 正确
B: 错误
答案: 【 正确】

9、判断题：
One important purpose of writing a business message is to impress your reader and demonstrate your language competence by using big words and long complex sentences.‍‎ ‍‎‍
选项：
A: 正确
B: 错误
答案: 【 错误】

第二单元测验