Unit1Quiz

1、单选题：
‌On the accomplishment of CSC assignment, employees hone their cultural and __________ literacy.‏‌‏
选项：
A: educational
B: technological
C: legal
D: marketplace
答案: 【 marketplace】

2、单选题：
‌The CSC idea is to instill _____________ and leadership skills for less-structured, diverse business environment and cultures.‍‌‍
选项：
A: managerial confidence
B: market competence
C: global perspective
D: partnership
答案: 【 global perspective】

3、单选题：
‎CSC represents not only cutting-edge career training, but also a major advance in the practice of ___________.‌‎‌
选项：
A: economic development
B: corporate social responsibility
C: cost savings
D: supply chain management
答案: 【 corporate social responsibility】

4、单选题：
​Corporate social responsibility is no longer viewed as __________________, but an investment that brings financial returns.​
选项：
A: legal compliance
B: regulatory cost
C: operation for a reputation
D: business priority
答案: 【 regulatory cost】

5、单选题：
‏The alignment of charitable giving with business strategy, company skills and market needs is called ____________.‏
选项：
A: shareholder responsibility
B: CSR value curve
C: strategic philanthropy
D: performance assessment
答案: 【 strategic philanthropy】

6、单选题：
‎One example of companies building a growth platform through the practice of CSR is ______________.​‎​
选项：
A: disaster recovery
B: donating money
C: developing product/service innovations that generate revenue
D: helping prevent violence in underserved areas
答案: 【 developing product/service innovations that generate revenue】

7、单选题：
‎Pro bono is a Latin phrase for __________ undertaken voluntarily and without payment.‍
选项：
A: quality control
B: growth strategy
C: entrepreneurial work
D: professional work
答案: 【 professional work】

8、单选题：
‎The potential drawback of this investment __________ is that it is exclusive in the U.S. when many believe international diversification is helpful.‎‎‎
选项：
A: return
B: portfolio
C: collection
D: classification
答案: 【 portfolio】

9、单选题：
‏__________ is the process of designing, launching and running a new business, which is often initially a small business.‍‏‍
选项：
A: Entrepreneurship
B: Starting-up
C: Entrepreneur spirit
D: Business renovation
答案: 【 Entrepreneurship】

10、单选题：
‍Trust is the foundation of the BBC ________; we are independent, impartial and honest.‏‍‏
选项：
A: business value
B: corporate values
C: business ethics
D: corporate ethic
答案: 【 corporate values】

11、单选题：
‎Code of conduct is a set of rules outlining the social norms, religious rules and responsibilities of, and or proper practices for, an individual. In Chinese, code of conduct is _________.‍
选项：
A: 行动密码
B: 行为准则
C: 行动管理
D: 管理规范
答案: 【 行为准则 】

12、判断题：
‏Participants in IBM’s CSC assignment are small teams of excellent employees to help communities worldwide address challenges.‌
选项：
A: 正确
B: 错误
答案: 【 正确】

13、判断题：
‌CSC assignment’s initial aim was to develop the skills and experience to succeed as new global leaders.‍
选项：
A: 正确
B: 错误
答案: 【 正确】

14、判断题：
​The statement “In the past, business was only responsible to shareholders” means companies are set up to fulfill investors’ business and societal plans.‏
选项：
A: 正确
B: 错误
答案: 【 错误】

15、判断题：
‏Values-based regulation must be placed ahead of legal compliance when companies integrate CSR into core business strategy.‏‏‏
选项：
A: 正确
B: 错误
答案: 【 错误】

Unit2Quiz

1、单选题：
‏If you’re looking to boost customer satisfaction, one of the most promising places to start is____________.‏‏‏
选项：
A: customer management
B: customer service
C: financial goals
D: stakeholder interest
答案: 【 customer service】

2、单选题：
‏It is believed that increased satisfaction has a (an)  ____impact on consumer spending, cash flow, and business performance.‏
选项：
A: positive
B: negative
C: unknown
D: neutral
答案: 【 positive 】

3、单选题：
​A study of 200 companies shows a clear correlation between higher levels of customer satisfaction and______.‏​‏
选项：
A: stake risks
B: stock options
C: stock prices
D: share dividends
答案: 【 stock prices】

4、单选题：
‍Problems with service had a much______ than problems with the products themselves on customers’ likelihood to recommend a brand.‏‍‏
选项：
A: larger effect
B: no effect
C: less effect
D: equal effect
答案: 【 larger effect】

5、单选题：
‎Customer service calls involve direct interaction between ______.​
选项：
A: companies and manufactures
B: manufactures and distributors
C: customers and distributors
D: companies and their customers
答案: 【 companies and their customers】

6、单选题：
‏One possibility she is seriously considering is to introduce a line of sorbets based on exotic fruits like kiwi and mango and that use low-calorie sweeteners. What does the underlined word “exotic” probably mean?‍
选项：
A: tasty
B: foreign
C: toxic
D: native
答案: 【 foreign】

7、单